One group, three brands
Tylö, Helo and Kastor are separate names with separate histories, but today they belong to the same company, Sauna360 Group, which was called TylöHelo before. Masco Corporation bought Sauna360 in 2023 through its Watkins Wellness business. The North American brands Finnleo and Amerec sit in the same group.
| Brand | Roots | Started | Main products |
|---|---|---|---|
| Helo | Founded in Vyborg, Finland | 1919 | Electric heaters, wood stoves |
| Tylö | Sweden | 1949 | Electric heaters, steam generators, controls |
| Kastor | Founded in Vyborg, Finland | 1916 (per Sauna360) | Wood-burning stoves |
Because the three share an owner, you will see the same heater platforms, controls and service channels across them, and in North America they reach buyers mostly through Finnleo and Amerec dealers.
Tylö
Tylö is the Swedish side of the group and leans towards design and wellness projects. Its Sense family covers most of the range:
- Sense, Sense Elite and Sense Pro electric heaters for home and commercial saunas
- Sense Combi, which adds a humid bathing mode
- Expression, a separate Tylö heater line
Tylö is also a major name in steam generators for steam rooms and steam showers. The Elite control links to the Tylö Elite app.
Helo
Helo is one of the oldest sauna stove brands, started in 1919. Its electric range includes the Himalaya, Roxx, Laava, Rocher and Cup heaters, from compact wall units to tall stone towers. The Helo Control app works with Helo's Elite controls.
Kastor
Kastor makes wood-burning stoves only and is now sold as "Kastor by Helo". The main lines are the Karhu (including the Karhu 18, 20 and 30 T) and the Saga (Saga 22 and Saga 30 T). In North America the Saga is sold through Finnleo as its wood-burning option.
Buying Tylö, Helo or Kastor in Canada
SaunaFin in Concord, Ontario sells Tylö heaters. Helo and Kastor products usually come through Finnleo dealers, and Finnleo lists more than twenty dealers across Canada. Ask for the North American model and its certification mark, and see where to buy sauna heaters in Canada for more stores.
If you are weighing these brands against the other big group, compare them with Harvia and EOS in the brand comparison table.
Questions buyers ask
Who owns Tylö and Helo?
Sauna360 Group, formerly TylöHelo. Masco Corporation acquired Sauna360 in 2023 through Watkins Wellness. The same group also owns Kastor, Finnleo and Amerec.
Is Helo a Finnish brand?
Yes. Helo was founded in 1919 in Vyborg, then part of Finland. It now belongs to the Sauna360 Group.
Is Kastor the same company as Helo?
They are separate brands in the same group. Kastor makes wood-burning stoves and is sold as Kastor by Helo; its Saga stove is sold in North America through Finnleo.
Does Tylö make steam generators?
Yes. Alongside its Sense sauna heaters, Tylö is a well-known maker of steam generators for steam rooms and steam showers.
Sources
- Tylö press release, company history
- Hannes Snellman, Masco acquisition of Sauna360
- Finnleo, Saga 22 wood-burning heater
- Helo Control app, App Store
Last checked November 8, 2026. Facts come from the brands' own sites and documents. How we check